Over the years, audio products have become more complex and sound reproduction has improved considerably. This doesn‘t make things easier for cable manufacturers. Cables are no longer only important for esoteric sound purists and dreamers, but also for the manufacturers of instruments, as well as studio and media equipment. By now, even the hobbyist is able to recognize improvements in sound quality and must no longer rely on second guessing, imagination and subjective judgments.
For cable manufacturers like us, this represents an important challenge, because all of a sudden “technical specs“ have become audible, and of course can be verified by the discerning listener and engineer. For a company like Sommer cable, this is a quite a lucky break, because all of our customers recognise and honour good quality products.